Book Editing, Manuscript Development, Proposals, Editorial Services
I love working with writers. I also love giving honest feedback (when honesty is sought). With nearly 20 years of editing and writing experience working in television, magazines, book publishing, and online media, I offer a broad set of services for writers of all backgrounds. Need help shaping a book proposal? Want to figure out if your idea can, or should, be turned into a book proposal? Are you looking to land an agent with an exciting pitch letter? Or do you want an extra set of eyes on your freelance assignment? What about freelance pitching advice? Or have you already sold your book (congrats!) and need help slashing through the weeds of manuscript development? You can work with an award-winning editor and New York Times Bestselling author to develop your project. Because, let’s be real, all writing projects can feel enormous when inspiration is needed or a deadline is approaching.
Newsletter Development
Are you thinking about launching a newsletter and want to know where to start, from picking the right platform, to audience development, to getting the thing out each and every week (or more)? I have successfully launched and developed newsletter programs for both editorial outlets and brands, and I can share best practices in honing a voice as well as growing an audience. I can also build a program from the ground up, help focus the tone, and answer the question, “What can we send our readers/customers that they don’t already have slamming their inbox?”
Media Training
As both a seasoned interviewer (and podcast host) and a longtime interview subject, I’ve sat on both sides of the press table, and I have a deep understanding of what makes a journalist excited and helps them write the story you are sharing. Over the years, I have worked with authors, chefs, journalists, musicians, and public figures in helping prepare them for press opportunities. From honing a mission statement and talking points, to crafting stump speeches, to role-playing podcasts or print interviews, I will dig into your project and help prepare you for any media opportunity that comes your way. I can also help you craft an engaging pitch letter for editors and producers, as well as strategize a follow-up.
Content Strategy and Marketing
My nearly two decades working in media have given me some strong opinions about what works, and what doesn’t, when it comes to telling stories online. Whether it’s managing copywriting or a website launch, I’ve worked with both brands and media companies to create a focused and relevant strategy that is executed on time and on budget. I can tap into a network of hundreds of writers, photographers, illustrators, and social strategists to help deliver your message in a thoughtful and creative way. Past clients include Intelligentsia Coffee, Hungryroot, Wisconsin Cheese, French Butter Board, Las Vegas Convention and Tourism, SPAM Brand, Joule Sous Vide and Penguin Random House.